
VWS Digital Podcast
Official podcast platform for VWS Digital.
Episodes
Reading the feed…

Official podcast platform for VWS Digital.
Reading the feed…
The studies on AI search contradict each other badly, anywhere from 17% to 90%, depending on who you ask. This episode walks through the disagreement instead of pretending it away, covers the one peer-reviewed experiment on what actually earns an AI citation, and explains why the file agencies are selling you get ignored 97% of the time.
If you publish a page on the internet today, the statistical baseline expectation is that it gets nothing. Not a little traffic. Nothing. Ahrefs went through fourteen billion web pages and found that 96.55% of them get zero traffic from Google. But that failure isn't random, and the reasons are learnable. This episode follows one visitor all the way through: where they came from, what made them click, what made them stay, and what brings them back. Along the way: why the "organic search is half your traffic" stat is quietly answering a different question than you think. What Pew Research Cente
Why Most Business Websites Don’t Get Customers (And How to Fix It) In today's podcast, we talk about what's wrong with most small businesses' websites and how to improve them to increase customer traffic, engagement, and conversion rates.