Great restaurants don't automatically become great businesses. Scaling takes the right systems, people and strategy. Amir Yazdi, founder and managing partner of Bastian Capital, has spent more than 20 years building, operating and investing in restaurant brands, giving him a unique perspective on what separates concepts that grow from those that stall. In this episode of Forktales, Amir shares what makes a restaurant concept investable, the biggest mistakes operators make when scaling, how rising labor costs and GLP-1s are reshaping the industry, and why restaurants continue to thrive as place
A nearly century-old brand doesn’t change its name without a clear sense of purpose. Mike DiBeneditto, CEO of Golden Waffles, leads one of the most recognizable waffle programs in foodservice, with distribution in more than 50,000 locations worldwide. In this episode of Forktales, Mike explains the decision to rebrand from Golden Malted to Golden Waffles and why clarity trumped tradition. He discusses the importance of relentless internal communication, honoring company heritage during change and staying grounded when evaluating trends.
Great food lasts, but great hospitality endures. Madelyn Alfano is CEO and owner of Maria’s Italian Kitchen and a lifelong restaurant operator shaped by growing up in her family’s Italian grocery and food business. With more than five decades of brand history behind her, she brings deep expertise in operations, leadership and building community-driven restaurants that stand the test of time. In this episode of Forktales, Madelyn shares how Maria’s grew from a small takeout kitchen into a multi-location Southern California institution, lessons learned from leading through crises like the Northr
Great creative doesn’t start with execution, it starts with a point of view. Chuck Meehan is Chief Creative Officer of Pavone Group and a veteran creative leader with decades of experience building bold, culture-shaping work for some of the world’s most recognizable brands. A four-time Super Bowl creative, Chuck has a reputation for ideas that break through pressure, complexity and noise. In this episode of Forktales, Chuck pulls back the curtain on what defines a truly “big idea,” why the Super Bowl is both the most exhilarating and punishing creative arena in advertising, and how protecting
Season 9 of Forktales brought together visionaries redefining what it means to lead, create, and serve in the food and beverage world. From heritage duck farms to plant-based dairies, family restaurants to city-shaping pubs, every guest offered a story rooted in passion and purpose. Joey Jurgielewicz kicked off the season with a lesson in legacy and sustainability from Tasty Duck. Tom Moffitt explored the science and spirit behind plant-based dairy innovation. Edward Medina shared how Ramona’s Food Group turned a 78-year-old family brand into a modern Mexican food powerhouse. Sameer Malhotra r
“Chinese restaurants are going to save America.” That’s the bold belief of Curtis Chin — writer, filmmaker, activist, and author of the memoir Everything I Learned, I Learned in a Chinese Restaurant. Growing up as a Chinese American in 1980s Detroit, Curtis found community, identity, and resilience inside his family’s landmark restaurant, Chung’s Cantonese Cuisine. In this episode of Forktales, Curtis reflects on life lessons from the dining room, the power of service and conversation, and why family restaurants act as vital community glue. He also explores Detroit as a cultural crossroads and
Elliot Nelson is the founder and CEO of McNellie’s Group, the hospitality company credited with transforming downtown Tulsa’s dining scene. What began as a college business plan for a fictional Irish pub grew into a thriving portfolio of more than 25 restaurants and bars, as well as large-scale development projects that have reshaped the city. In this episode of Forktales, Elliot shares how McNellie’s became Tulsa’s go-to destination for craft beer, his vision of creating a “living room” for the city, and the role historic renovations have played in revitalizing downtown.
Edward Medina is at the helm of Ramona's Food Group, steering the company with both tradition and innovation in mind. When Edward joined in 2012 as director of finance, Ramona’s was losing hundreds of thousands each month. By 2014, as CEO, he led a dramatic turnaround—streamlining operations, cutting costs, and standing firm on product value—which transformed the struggling company into a profitable, respected brand. In this episode of Forktales, Edward shares engaging stories about Ramona's colorful journey, from delivering tortillas on buses to becoming a staple in the frozen food aisle. He
Season 8 of Forktales served up a fresh batch of bold voices and breakthrough ideas from across the food and beverage industry. From Sean Zecman’s insights on scaling a food distribution powerhouse to Kenny Morrison’s mission to normalize cannabis beverages, we explored innovation at every level. Laurel Orley and Denise Woodard shared how mission-driven snacking can drive both purpose and profit, while Judy Joo redefined authenticity in modern Korean cuisine. We went local with Josh Kesler and Peter Newlin, global with Stephanie Jaeger and Clara Paye, and talked brand-building and hustle with
Judy Joo is a chef, entrepreneur, and TV personality who left Wall Street to follow her passion for food. A graduate of Columbia and the French Culinary Institute, she trained in world-renowned kitchens and went on to become an Iron Chef and the founder of Seoul Bird, a fast-casual Korean fried chicken concept. On this episode of Forktales, Judy talks about using her engineering and finance background to run restaurants, breaking barriers in male-dominated industries, and redefining what authenticity means in Korean cuisine.
Women make up more than half of the hospitality workforce, yet hold only a small fraction of leadership roles. Stephanie Jaeger wants to change that. Stephanie currently serves as President of Les Dames d’Escoffier International (LDEI), a global organization dedicated to supporting and elevating women in food, beverage, and hospitality. In this episode of Forktales, Stephanie shares how she got involved with LDEI, the power of mentorship, the need for representation in culinary leadership and how LDEI is expanding its global impact. She also highlights barriers women still face in today’s hosp
Jeff Broadhurst has built a career centered on creating memorable dining experiences and bringing joy to guests with Eat’n Park’s iconic smiley cookies. As CEO, he’s helped shape Eat’n Park into more than just a restaurant, it’s a place where smiles are always on the menu. In this episode of Forktales, Michael and Jeff talk about the success of the Eat’n Park and Parkhurst Dining brands, the joys of working in a family business, the importance of taking care of your team and some of the best things on the Eat’n Park menu.
Season 7 of Forktales was a feast of stories and insights from food industry trailblazers. We explored how Biscuitville’s secret recipe became a Southern staple, how Rubix Foods stays one step ahead of flavor trends and how RoboBurger reinvented the burger experience. Highlights also included Ben Jacobs’ mission to elevate Native cuisine, Doug Renfro’s spicy salsa innovations, and Andy Gellert’s global food import expertise. From mastering hospitality in airports to preserving the glitz of Vegas' Golden Steer, each guest brought something extraordinary to the table.
People in airports are travelling for a variety of reasons. The common denominator? They all have to eat. That’s where Stephen Baldi and Baldi Management Group (BMG) comes in. BMG is an airport concessions and management consulting company that manages restaurants like Dunkin’, Smashburger and Jamba Juice in Reagan National Airport, JFK International Airport and Dulles International Airport. In this episode, Michael and Stephen talk about the importance of hospitality and good customer service (especially in airports), the value of mentorship, how to hire good managers and how a pair of Air Jo
The Golden Steer is more than just a steakhouse, it’s a piece of Las Vegas history. Sinatra, Muhammad Ali and Elvis dined there. Mob bosses held dinner meetings in dimly lit Golden Steer booths, coming and going through a secret back entrance. Nick McMillan and Amanda Signorelli are the husband and wife team managing the legendary restaurant. In this episode, Michael talks to Nick and Amanda about the importance of top-notch hospitality, the best way to cook a steak and how they’ve preserved the Golden Steer’s status as a living monument to the glitz, grit, and glamor of classic Vegas.
Anand’s life in the restaurant industry started at a very young age when his mother became one of the first franchisees for Jack-in-the-Box. Although he tried to escape the family business with a degree in biology from USC, the lure of the restaurant industry drew him back in. Today, Anand is managing partner of Gala Capital Partners, an investment and holding company whose portfolio includes CiCi’s Pizza, Famous Dave’s Barbeque, Rusty Taco and MOOYAH Burgers, Fries & Shakes. In this episode of Forktales, Michael and Anand discuss the process for choosing a successful franchise, what you can l
Rubix Foods has its finger on the pulse of the hottest flavor trends and brings those trends to life for roughly 70% of the top QSR and FSR restaurant brands in the nation. Shannon O’Shields is the VP of marketing for Rubix and offers a sneak peek at how the company helps restaurants stay one bite ahead of the competition. Among the topics Michael and Shannon dig into in this episode: Why it’s important to act quickly when responding to a trend, how social media helps Rubix identify trends, the impact of Gen Z on today’s menus, and Shannon’s quick take on a variety of up-and-coming flavor tren
More than 60 years ago Burney Jennings’ father, Maurice, had a choice: He could have the family farm or his mother’s closely-guarded biscuit recipe. Maurice chose the biscuit recipe and grew that family secret into Biscuitville, a 70-location restaurant that has become one of the most popular fast food franchises in the south. On the menu in this episode of Forktales, Burney tells the story of that legendary inheritance, talks about the importance of family ownership, how closing every day at 2 p.m. separates Biscuitville from its competition and the one-word key to a good biscuit.
Ben Jacobs is a chef and a tribal member of the Osage Nation. He’s also a leader in bringing Native American food to the forefront of the American culinary conversation. In 2008, he founded Tocabe, one of the only restaurants in Denver specializing in Native and Indigenous cuisine and one of only a handful in the United States. In this episode of Forktales, Michael and Ben talk about the best way to prepare elk, Tocabe’s appearance on Diners, Drive-Ins & Dives (and how Guy Fieri saved Ben’s restaurant), Ben’s Seed to Soul mission and why it’s so hard to define Native American food.
Earlier this year, Audley Wilson and his partners took their dream – a revolutionary vending machine that makes fresh, made-to-order burgers – and pitched it to the investors (and to America) on Shark Tank. They walked away with a $1.5 million loan, but getting there wasn’t easy. In this episode of Forktales, Audley shares the long journey to Shark Tank, the challenges with building a fully-functioning kitchen in a 12-square-foot vending machine and why he chose to devote himself to making hamburgers. Audley also offers a behind-the-scenes look at the Shark Tank process and why each entreprene
If you’re a fan of great stories, you’re going to love this episode of Forktales featuring Doc B’s Restaurant & Bar founder Craig Bernstein. Craig shares tales about how a childhood meeting with Morton’s Steakhouse legend Allen Bernstein inspired his hospitality career and emotional stories about going above and beyond to make guests happy. Also on the menu in his episode, Michael and Craig talk about slow and steady growth, the unique design of each Doc B’s location and the indispensable qualities in any good restaurant manager.
Every eight hours, a new Livit designed restaurant opens somewhere in the world and Benjamin Calleja is leading that charge. As the founder and chief experience officer of Livit Design, he’s overseen the design of some of the biggest names in the hospitality industry, including Burger King, Applebees, Subway, Starbucks, Pizza Hut, Taco Bell and many more. In this episode of Forktales, Michael and Benjamin talk about how great design can enhance brand performance, his involvement in an architectural marvel known as “The Line,” some of the biggest design mistakes restaurants make and how Livit c
Dan Rowe is known in the restaurant industry as The Chainmaker. He takes emerging restaurant brands and, along with the team at Fransmart, turns those brands into successful national restaurant chains. It’s a formula he used for Five Guys, Qdoba Mexican Grill and, more recently, Halal Guys – a thriving chain that started from a food cart in New York City. On the menu in this episode of Forktales, Dan talks about what makes a good franchisee (and a bad one), the role of real estate in marketing a new brand, his recent project with rapper Pitbull and the question one franchisee asked that immedi
Jason E. Brooks is a coach, a motivational speaker and an author with a lifetime of restaurant experience. That’s one of the reasons he created HospiVation, a leadership coaching clinic that helps restaurants build better teams. It’s also why he wrote the book, “Every Leader Needs Followers: 10 Keys to Transform Restaurant Managers into Hospitality Leaders.” In this episode, Michael and Jason talk about the difference between managing, leading and coaching (and why all three are important), how to motivate teams, effective training plans and why we suck at meetings.
Why do so many restaurants fail to properly use data? What are the biggest mistakes restaurants make when designing loyalty programs? Two huge questions and Emily Rugaber answers them both. Emily is the VP of Marketing for Thanx, a leading loyalty and guest engagement platform for restaurants. In this episode of Forktales, Emily talks about the most common challenge restaurants face when it comes to data, the problem with discount-based loyalty programs, and why personalized programs are so difficult.
