On this episode, Clive Cable joins the show. Clive is a veteran direct-response copywriter, persuasion expert, and someone who has spent decades studying what actually causes people to say yes. His career in persuasion didn’t begin behind a keyboard. He started in commission-only, door-to-door sales, where he learned firsthand how people make decisions, what creates […] The post 446: Inside the Mind of a Buyer: Clive Cable Breaks Down the Copy That Persuades first appeared on Persuasion by the Pint.
On this episode, Frank Ahearn joins the podcast to discuss how to handle online blackmail. For more than three decades, he’s helped clients facing blackmail, privacy threats, reputation attacks, stalking, and situations where exposure could destroy careers, relationships, or families. He’s also the New York Times bestselling author of How to Disappear and has written numerous books […] The post 445: Interview with a Blackmail Fixer: Frank Ahearn on Outsmarting Online Extortion first appeared on Persuasion by the Pint.
On this episode, Kristii Krugel joins the show. She is an experienced international negotiator, specializing in high-stakes facilitation and conflict management. Her adage when coaching others is: “You can be right, or you can get what you came for. Which one do you want more?” Negotiating begins long before you sit down with your counterpart, […] The post 444: What Great Negotiators Know That You Don’t – Interview with Kristii Krugel first appeared on Persuasion by the Pint.
On this episode, we’ll debate the most Important skill to develop in the next 10 years. AI is making technical capability cheaper and more accessible, but human connection is becoming scarcer—and therefore more valuable. In a world where almost anyone can generate a polished proposal, presentation, sales email, or strategy in seconds, the competitive advantage […] The post 443: The #1 Most Important Skill to Develop in the Age of AI first appeared on Persuasion by the Pint.
On this episode, we do a flight of persuasion. We’ll be discussing a recent study where AI was pitted against some of the best human persuaders. We’ll also talk about surveillance pricing and why AI can be socially engineered the same way people can. The post 442: Surveillance Pricing and Why AI is Out-Persuading Humans first appeared on Persuasion by the Pint.
On this episode, Jared Braverman joins the podcast. He is the marketing director for Vida Management, where he runs marketing for 18 apartment communities — about 7,000 units across 8 states. He’s also the founder of AgencyFix, an AI-native marketing studio. Rather than buy AI tools, he built his own: an AI front desk that […] The post 441: He Built an AI Marketing Team for 7,000 Apartments—Then Turned It Into a Business first appeared on Persuasion by the Pint.
On this episode, Pierce Kafka joins us to discuss movie making and marketing with micro-budget. He is the CEO and Creative Director of Kafka Media Group (KMG), an integrated marketing agency where he leverages his years of experience in commercial production and advertising to transform brands into household names through storytelling. Pierce has worked on […] The post 440: How Obsession Rewrote the Rules of Movie Marketing with a Micro-Budget first appeared on Persuasion by the Pint.
On this episode, Jackson Wightman joins the podcast. He’s the founder and CEO of Proper Propaganda, a tech PR agency, and the author of Tech PR Playbook. You can check out their work at https://properpropaganda.net. The post 439: How to Optimize Your Content for AI Search first appeared on Persuasion by the Pint.
On this episode, David Dutton joins us as we cover a random flight of topics. We’ll be discussing a new report on The Rise of the Apex Consumer – showing today’s consumers don’t just engage with marketing; they dissect it, exploit it, and discard whatever doesn’t serve them. We’ll also cover some other topics like Columbia […] The post 438: Trolling Flat-Earthers, Interactive Billboards & the Battle for Your Attention first appeared on Persuasion by the Pint.
On this episode, Barna Donovan, Ph.D. joins us to discuss “UFOs, Psyops, and Persuasion”. UFOs, Barna is a professor of communication and media studies at Saint Peter’s University in Jersey City, New Jersey. He teaches a course on the history of the intersection between conspiracy theories and popular culture, especially the long connection between Hollywood […] The post 437: UFOs, Psyops, and Persuasion – Interview with Barna Donovan, Ph.D. first appeared on Persuasion by the Pint.