My ambition is to tell the story of every successful company. You can find all of our company histories and subscribe for updates when new episodes are released at corrp.com.
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A teenage blacksmith forging pitons in his parents' backyard in Burbank. A company that told customers not to buy its bestselling product — and watched sales double. A founder who gave away $3 billion to the earth and called it the obvious thing to do. This is the story of Yvon Chouinard and the most counterintuitive company in American history.
How Eric Yuan — rejected for a U.S. visa eight times — built the software the world couldn't live without during a pandemic, watched his net worth hit $25 billion in the process, then saw 85% of it disappear when the world went back outside.
How a banker who lost his aunt and uncle in an earthquake quit Japan's most prestigious job, convinced thirteen small merchants to trust the internet, and built one of the most complex technology empires on Earth — then bet everything on a mobile network.
How a cartoonist who was once fired for lacking imagination built a studio, a theme park empire, a television network, and a content machine that would eventually own Marvel, Star Wars, and Pixar.
How a nearly bankrupt comic book publisher that sold Spider-Man's movie rights for $7 million bet its entire future on a B-list character named Iron Man — and built the most successful entertainment franchise in history.
How an Australian family business built in a backyard shed in Sydney became the world's leading microphone brand — winning the home recording revolution, the podcasting boom, and eventually taking on the broadcast and cinema markets.
How Netflix disrupted traditional media and transformed from DVD rentals to the world's leading streaming platform.
How Rodolphe Lindt's invention of the conching machine in 1879 transformed bitter, grainy chocolate into the silky, melt-in-your-mouth experience that made Lindt & Sprüngli one of the most premium food brands on earth.
How a Swiss pharmacist's infant formula became the foundation for the largest food and beverage company on earth — and the controversies, acquisitions, and billion-dollar brands built over 160 years.
How a foam clog that polarised the world — ugly, practical, loved and mocked in equal measure — became a $3 billion global brand worn by everyone from nurses and chefs to Post Malone and Justin Bieber.
How Duolingo made language learning fun, free, and accessible to hundreds of millions worldwide.
How two Australians with no design background built Canva into a $40 billion design platform used by 200 million people — and why every professional designer initially said it would never work.
How Sephora revolutionized the beauty industry through technology, personalization, and customer experience innovation.
How a film student from Modesto, California created one of the most influential entertainment companies in history — and then sold it all to Disney for $4 billion.
The story of how three engineers met at a Denny's in San Jose in 1993 and built Nvidia into the most valuable company on Earth, surviving near-bankruptcy, inventing the GPU, pioneering CUDA, and riding the AI revolution to a $4 trillion market cap under the relentless leadership of founder-CEO Jensen Huang.
